Thanks to the media for ongoing and questionable criticism of Park Geun-hye's [fashion] decisions.
Jung Kyung-min, New York correspondent of the JoongAng Ilbo,
adds to the short list of fashion-focused coverage of Park Geun-Hye that I find
questionable, but Jung takes it to a new and offensive level today in Joonang
Daily's 'Wardrobe change may be due for Park.'
After a lengthy description of all of the great things
Michelle Obama has done for American fashion, the piece transitions to an
incredibly offensive comparison and criticism of Park Geun-hye [with running
commentary my own]:
"South Korea’s President-elect Park Geun-hye may wish
to make fashion statements just as Michelle Obama has with her impressive
style. The next president favors an up-do hairstyle reminiscent of her mother,
Yuk Young-soo and pantsuits. Her decades-old fashion reflects her adherence to
principles and self-control. However, unlike Michelle Obama, she has made it a
strict secret what brands she wears.
She may have wanted to avoid unnecessary attention to her
fashion when she was an opposition politician. As president, however, her
fashion has a different meaning. She will be the face of the country, and her
fashion will receive international attention."
[IF Park wishes to do so, she will on her own terms, without
snarky criticisms like this article that rips on her style for being out-dated
and boring. Maybe it is a secret because she wants people to discuss her
POLICIES and not her fashion palette,or for any number of other reasons not to
conflate politics and branding. Did past presidents announce their brand choices? I guess I missed that memo from Lee Myung-Bak.]
"It would be hard to find a better way to promote and
advertise Korean fashion."
[Really? I don't think it would be hard to think of better
ways to promote and advertise Korean fashion.
But first, is it reasonable to set this as a goal? Is this
the job of a politician? Michelle Obama was already renowned for her fashion
statements years ago, so why didn't the Joongang Daily or Korea Herald (see my
previous post at 'Park Geun-Hye & Skirts: HATE this Double Standard') call upon Lee Myung-Bak to take his style up a notch and promote Korean
brands?
Second, if promoting Korean fashion is a top priority, we
can question whether or not the President-Elect's personal style is among the
best ways to promote the industry. Why wouldn't Korean designers, or even
celebrities (ex. 2NE1) that are already internationally famous as style icons perhaps be
"better" for promotion and advertising? In addition, the Korean
government has invested quite a bit of money in Korean fashion branding,
hosting fashion events domestically and abroad to highlight designers and
Korean style.]
"It would be thrilling to see a female president wearing
accessories, shoes, bags and outfits from young Korean designers and domestic
brands at meetings with foreign heads of state."
[MY EDITORIAL REVISION: It
would be thrilling to see a female president wearing accessories, shoes, bags
and outfits from young Korean designers and domestic brands at meetings with
foreign heads of state.]
"I am already curious what Park will be wearing on her
inaugural ceremony."
[I am really curious as to why this article pitch was picked
up.]
QUIZ: Anyone know what President Lee, Bush or Obama are
wearing in ANY of these pictures? Anybody care? I don’t, either.
any chance this was pitched by PGH's own team to relate better to the youngsters, ie the 20 somethings who did not vote for her?
ReplyDeleteWho knows... seems some of her supporters are really eager to somehow "fix" her so that she can conform somehow to gendered expectations... like this bit (translated at KoreaBang) where she is "marrying" the country... because no one can handle an unmarried woman. http://www.koreabang.com/2013/stories/park-geun-hye-is-getting-married-to-south-korea.html
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